Missions & Valeurs
Missions
Masen’s missions are divided into three areas:
The integrated development of renewable energy installations at the highest international standards
A contribution to the emergence of a national expertise in the field of renewable energy
The support of the local areas Masen operates in, following a sustainable model involving economic, human and environmental criteria.
Masen’s missions are designed to be applied on a continental and international scale. Now an established player in the renewable energy sector, both regionally and globally, Masen aims to share all of its best-practices in order to boost the integrated development of renewable energy in countries that have these natural resources and have not yet or not sufficiently harnessed them.
Masen values
As a central player in the economic and social development of the Kingdom, Masen embodies RESPONSIBILITY, at every level of its ecosystem, whether local, national, or international. True to its commitments, Masen ensures that each of its actions and decisions contributes positively to economic and social progress while preserving the environment. This value is also upheld by a collective responsibility among Masen’s employees, who are dedicated to fulfilling their missions.
Masen applies high-level skills and expertise to achieve the ambitious goals of its mission. EXCELLENCE is at the heart of its activities, with a constant focus on raising performance standards. Thanks to its agility, Masen adapts to the rapid changes in its environment to stay at the forefront of its sector.
As a pioneer in its fields of activity, Masen places INNOVATION at the center of its actions. This ability to continuously reinvent itself and enhance its offerings enables Masen to tackle the energy challenges of tomorrow. By fostering an environment that encourages creativity and boldness, Masen contributes to Morocco’s energy transition with ever more innovative solutions.
Masen, leveraging its unique operating model, continues today, in line with its historical prerogatives, to carry out its mission of harnessing renewable resources. This mission of national interest can only be realized because Masen relies on a stable corporate culture, strong values, and a solid management system.
Tarik AMEZIANE MOUFADDAL
President of Masen
At Masen, we’re always listening. Listening to a world that’s teeming with innovation, listening to the Moroccan and African environments around us and their challenges, and also listening to each other. At Masen, we have open minds, and that’s how we carry out our missions.
Obaid Amrane
Member of the management board